Sales Brochure
Recently, we reminded you of how important an effective sales brochures can be, even in the digital marketing age. Today, we want to give you a few important ingredients for a sales brochure that attracts interest from potential clients:
A clean layout with lots of white space.
You never want a sales brochure to look crowded, and the more white space you have, the easier it is for prospects to make notes about important product benefits.
Good photographs of your products and/or employees.
Good photographs make your sales brochure more attractive and professional-looking. Invest in a photographer if needed, but get the photos you need.
Scan-friendly copywriting. People tend to look through brochures quickly. That means benefit-centered writing, short paragraphs, and bullet points that highlight the differences between your products and the competition’s are a must.
Up-to-date contact information.
Make sure that prospects know who to contact, or how to take the next step, if they are interested in scheduling a demo or making a purchase.
A good sales brochure can be a wonderful tool for supporting your producers and moving prospects through the sales pipeline. Why not talk to Marcy Design today about creating a sales brochure that does more for your company?
Marcy Design Provides Marketing, Advertising & Website Services in Columbus, Ohio
The first thing to remember is that we believe that our creative energy produces powerful ideas. For example we can help you sell more products and services for Columbus Ohio Web Design.
Equally we are hard working and represent one of the most experienced resources for your business’s web strategy. In addition Marcy Design has designed websites for companies of all sizes. And we will help bring strategy, design and success to your business as well.
All in all we are recognized as the best in the business. And Marcy Design can provide businesses in Columbus, Ohio with web design, marketing, advertising and social media.
Finally as a Columbus Ohio Website Design company. We will work with your business producing quality work and be more effective at marketing. And increase sales through online and traditional methods. You may review our overview listed below.