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Category Archives for "Social Media"

28
Dec 2022
How to do Good and Boost Your Social Media Marketing Efforts at the Same Time this Holiday Season

Social Media Marketing Efforts As any number of movies like to remind us every year, the holiday season isn’t just about response rates and profit margins. It’s also a season of giving, sharing, and compassion. So, is there a way you can combine your social media marketing efforts with a charitable spirit this December? One […]

15
Dec 2022
Two Good Ways to Make 2023 Your Business’s Online Market Success the Best Year Ever

We are reaching that time of the year when business with online marketing success. But also to set themselves up for the coming 12 months. That certainly includes putting together a winning online marketing strategy. So, in today’s quick post, we want to offer you two great ways to make 2023 the best business year […]

12
Dec 2022
Is Social Media Marketing a Waste of Time and Money?

Is Social Media Marketing A recent survey showed that a number of agencies had difficulty showing a positive return on investment for their social media marketing activities in 2012.  That leads us to an interesting question that seems to come up from time to time: Is social media marketing a waste of time and money? […]

28
Nov 2022
Why Social Media Marketing is Just Like Your Social Life

Why Social Media Marketing Of all the Internet marketing tools and techniques that are out there, few are as aptly named as “social media,” which really does bring a strong relationship element to your company’s marketing. But why social media marketing. It’s actually amazing to see how many different comparisons you can make to real […]

12
Nov 2022
Why Buyers Love Pinterest and Image Sites

Buyers Love Pinterest The latest trend in social media is the rise of picture-based websites (like Pinterest), which has other types of companies taking notice. In fact, eBay recently admitted that their site’s redesign was at least partially inspired by the public’s love for social media and picture sites. Buyers love Pinterest. So why is […]

02
Oct 2022
Are Social Media Sites Changing?

Social Media Sites Social media sites like Facebook, Twitter, and LinkedIn undoubtedly are changing, and it isn’t just that they are taking on a new look, adding millions of new users, or even bringing new features to the Internet. What’s really changing with social media sites is the way we – and our customers. Are […]

01
Aug 2022
The Good and Bad of WordPress

Good and Bad of WordPress WordPress is getting to be more popular as a platform for business websites all the time. And why not? Not only do WordPress sites look fantastic, but they are search engine-friendly, easy to update. And bring a host of other plug-ins and benefits for a fraction of what most business-based […]

13
Jul 2022
Do the Rules Change for Facebook Advertising?

Change for Facebook Advertising In some ways, Facebook ads are just like other pay-per-click systems. Where you compose a message, make a bid, and look at the results. In other ways, however, they represent an entirely different animal. Since you have to target by customer types and demographics, rather than keywords. This is a change […]

19
Jun 2022
What do Customers Think of Your Products and Offers?

What do Customers Think of Your Products One of the most difficult things to do in online marketing. And probably in any part of business, for that matter – is to keep a well-rounded perspective. We spend so much time looking for the perfect design, the perfect sales copy. And the perfect offer that it’s […]

15
Jun 2022
An Easy Way to Gauge the Effectiveness of Your Social Media Marketing Campaign

Social Media Marketing Campaign As recently as a year or two ago, businesses of all sizes were having trouble figuring out how to calculate the return on investment they were getting for their social media marketing efforts. Or if there was even any return to measure in the first place. A number of analytic tools […]

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