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Category Archives for "Marketing"
09Aug 2022 Are You Paying Enough Attention to Your About Pages?
09
Aug 2022
Your About Pages If you have been involved in any part of online marketing for a while. Then you probably already know what it’s like to obsess over every element in a landing page. Closely analyzing the pictures, headlines. And even punctuation to ensure that it’s going to have the maximum sales impact. While that’s […]
08Aug 2022 Two Things That Shouldn't be Missing From Your Branding Campaign
08
Aug 2022
Your Branding Campaign Your branding campaign is an interesting topic. In that it is both simpler and more complex than people think. It’s simple in the sense that it really comes down to what others think about you, and your work or products. It’s also complex in the way that a lot more goes into […]
07Aug 2022 What You Can Learn About Online Marketing From the Tour de France
07
Aug 2022
About Online Marketing The last time we checked, the Tour de France wasn’t any kind of online marketing competition. But that doesn’t mean there aren’t a few things you can learn about growing your company from the European cycling race: To win, you need a mixture of different skills and talents. Just as sprinters and […]
02Aug 2022 One Way to Avoid Making Huge Web Design and Marketing Mistakes
02
Aug 2022
Huge Web Design Great web design and online marketing is as much about avoiding the big mistakes as it is making the right moves. Over the years, we have noticed that a lot of the biggest blunders business owners and managers make. Not to mention the most expensive ones – tend to stem from one […]
27Jul 2022 Why One of the Biggest E-commerce Features is the Easiest to Miss
27
Jul 2022
Biggest E-commerce Features If you own an online store. Then you probably already have lots of e-commerce web designers. Telling you about the importance of things like studying product photos, eye-catching design. And cutting-edge marketing tools for your biggest e-commerce features. There is no denying that these things matter and can make a big difference […]
26Jul 2022 The New Number One Rule In Marketing
26
Jul 2022
Number One Rule In Marketing It used to be that the thing companies of all sizes worried about most when it came to their marketing was effectiveness. If you weren’t reaching new customers and giving them a compelling reason to do business with you. Nothing else was important. This is the number one rule in […]
25Jul 2022 Direct Mail Success, Part Three
25
Jul 2022
Direct Mail Success So far in this series of posts, we have established that direct mail success can be both profitable and reliable. And that it’s important to always be searching for a higher response rate if you’re going to get the most from your investment. There is one more thing that every business owner […]
24Jul 2022 Direct Mail Success, Part Two
24
Jul 2022
Direct Mail Success Part Two In the last post, we mentioned that direct mail success part two (when it’s done correctly). Can be a profitable tool that you use again and again, year after year. But, to make it into a valuable part of your marketing effort. You have to pair the right message with […]
20Jul 2022 Direct Mail Success, Part One
20
Jul 2022
Direct Mail Success Part One Direct mail success part one – the art of finding customers through sales letters, postcards, brochures, and other materials. Has been around for a very long time. Despite that, and despite the fact that there are so many other ways of marketing to buyers. These days, it remains a very […]
19Jul 2022 How Long Should an E-Mail Newsletter be?
19
Jul 2022
E-Mail Newsletter If you aren’t already using regular e-mail newsletters and updates to keep in touch with your customers. Then your marketing effort probably isn’t as strong as it could be. But putting together a successful newsletter campaign isn’t always as simple as it sounds. Especially when you start thinking about the logistics, like the […]