Good Web Design If you talk to eleven different business web design teams, you’ll probably come away with at least a dozen different notions of what exactly constitutes a great site. That’s because one company might prefer a certain platform or marketing. while another is partial to a particular kind of layout or color scheme. So, […]

Your Internet Marketing Plan It’s easy to get lost in the details of web design and Internet marketing and lose sight of what’s actually important. Your Internet Marketing Plan So, once in a while, we like to meet with our clients and stress to them that our top priority is reaching their most valuable customers […]

Social Media Marketing The conventional wisdom that’s developing around social media marketing is that businesses with “impulse buy” types of items tend to do best. Especially when it comes to ads placed on sites like Facebook. But, experience has taught us that there are some companies that need social media marketing even more… That’s because, […]

Google Yourself Reputation management is a serious thing. And you definitely want to know what kinds of information people are finding when they Google your name, your products, or your company. With that in mind, we always look after our clients on the major search engines, and advise them to do the same. Recently, we […]

Why Online Marketing In a recent study, Google concluded that more than three-quarters of all mobile web users pull out their smart phones. And tablets to compare prices and other factors while shopping. In other words, they don’t step into your retail storefront alone. They bring with them product reviews, locations for your competitors, inventory […]

Old Website It’s almost taken as a commandment in our industry. That a business website that hasn’t been overhauled in three or four years is probably in need of a whole new design. But, is that necessarily the case? If your old website is still functioning the way you need it to, should you invest […]

Make Social Media Marketing Easier As we pointed out in a recent blog. Social media is becoming more well known for destroying brands and reputations than it is for building them up or being an effective marketing tool. So, how can you go about using Facebook, Twitter, and other social sites to expand your reach […]

Social Media Marketing Works As we have noted in the past, there are a number of ongoing debates about whether social media marketing works. And, the actual answer to that question really depends on what you’re expecting from your Facebook, Twitter, and LinkedIn accounts. Still, there is one very easy way to demonstrate that marketing […]

Digital Publishing Recent studies have suggested that digital publishing gaining momentum. And that they now make up roughly 20% of the book market. That means one out of every five copies goes straight to a Kindle, iPad, or Nook, and that proportion is growing rapidly. Largely at the expense of paper books. What’s more, it’s […]