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Category Archives for "Columbus Ohio Website Design"
04Dec 2022 Separating Truth From Details in Mobile Web Design
04
Dec 2022
in Mobile Web Design When it comes to mobile business web design, there are a lot of different ideas floating around out there – some more helpful than others. In Mobile Web Design. But, while the details of this emerging technology are still changing on a month-to-month basis. The underlying truth isn’t: that your business […]
03Dec 2022 When is it OK to Lose Money on a PPC Campaign?
03
Dec 2022
PPC Campaign This sounds like a trick question, since it’s never really a good idea to lose money on anything. That being said, there are times when a pay-per-click online advertising campaign (PPC Campaign) can fail to show positive revenue, in the short term, and still be good for your company. The reason has little […]
02Dec 2022 E-commerce and Marketing, Part 2
02
Dec 2022
E-commerce and Marketing In a recent post, we pointed out that customer trust and e-commerce and marketing success go hand-in-hand – if buyers don’t feel like you are trustworthy, they’ll never spend their money with your online store. And, while taking the initial steps we talked about with online security and transparency are good steps […]
30Nov 2022 A Big Misconception About Business Web Design Firms
30
Nov 2022
Business Web Design Firms By now, most of the new clients we work with have dealt with a business web design firms in the past (and some clients have worked with several). Still, we find that there are a few misconceptions about the way we prefer to do business. In particular, many business owners and […]
29Nov 2022 What's the Best Way to Get to Know Web Analytics?
29
Nov 2022
Know Web Analytics As Columbus Ohio business web designers, getting to know web analytics – not just the numbers and statistics. But what they can tell you about your business – is just part of our work. We wouldn’t be able to help our clients without that knowledge. For many of them, however, looking through […]
28Nov 2022 Why Social Media Marketing is Just Like Your Social Life
28
Nov 2022
Why Social Media Marketing Of all the Internet marketing tools and techniques that are out there, few are as aptly named as “social media,” which really does bring a strong relationship element to your company’s marketing. But why social media marketing. It’s actually amazing to see how many different comparisons you can make to real […]
27Nov 2022 Have QR Codes Gone Out of Style?
27
Nov 2022
QR Codes A little over a year ago, you couldn’t visit any Internet marketing forum without reading half a dozen new articles or studies focused around QR codes. Recently, however, they haven’t been nearly as prevalent in the news. Despite the fact that smart phone sales are still picking up at an incredible pace. So, […]
26Nov 2022 How Search Engine Rankings are Like College Football Polls
26
Nov 2022
Search Engine Rankings As a Columbus, Ohio, business web design and Internet marketing team, we aren’t any strangers to the excitement that always surrounds college football. In fact, we know a number of people who spend their weekends working unpaid as armchair college football analysts. Devoting as much of their mental energy to the game […]
21Nov 2022 An Easy Way to Spend Less on Marketing… and Still Get Bigger Results
21
Nov 2022
Spend Less on Marketing If there is one thing that most organizations have in common. It’s that they would love to keep getting the same or better results from their marketing plans while still finding ways to cut fat from the budget. Or spend less on marketing. Typically, this is easier to manage than accomplish, […]
20Nov 2022 The Easiest Way to Ruin Your Business Website
20
Nov 2022
Ruin Your Business Website In our experience, business web design clients tend to obsess about the different parts and ingredients of their Internet marketing plans. At least during the planning and initial layout stages. Once the investment of time and money has been completed. However, many of those same clients make a common and predictable […]